NY
NL New Year
New Levels

Jan 14—16, 2027 / Greenville, SC

Your next level

Is here.

The automotive business mastermind

Discover the room

Greenville, South Carolina

January 14—16, 2027 · Greenville, SC

New Year
New Levels
Mastermind

Hosted by

Tarad Humphrey@mrpurposefulwealth Davonta Brown@mr.beatpoverty

02 / Inside the room

Strategy meets ownership

What you will unpack

Learn the
whole automotive
blueprint

New Year New Levels is designed to connect the vehicle that earns, the deal that expands your reach, and the service that keeps the operation moving.

A

Rental fleet

Make the
numbers move.

Explore practical fleet math, vehicle selection, weekly pricing, utilization, and the operating habits that give an economy-car fleet a real foundation.

B

Dealership

See more
of the deal.

Understand how dealership ownership can widen your automotive perspective, strengthen your options, and create a more connected operation.

C

Service department

Keep the
work close.

Discuss service operations, vehicle reliability, and the systems that help you own more of the customer and maintenance experience.

03 / Meet the hosts

Two perspectives · One room

Hosting the room

The people
behind the next level.

A bigger automotive vision needs more than one lens. Tarad Humphrey and Davonta Brown bring distinct experience to the conversation—and put it in the same room.

Tarad Humphrey standing between vehicles

Host / Fleet builder

Fleet operator · 5+ years in business

Tarad Humphrey

@mrpurposefulwealth

Went from working as an engineer for one of the world’s largest tech companies to building and scaling his rental fleet from scratch. Now he teaches aspiring and existing operators how to build a profitable fleet.

5+
Years in business
100+
Vehicles in rental fleet
$1M+
Generated in the last year
Davonta Brown in a gray suit

Host / Dealership + rentals

Dealership owner · car industry

Davonta Brown

@mr.beatpoverty

Went from selling cars at Toyota to opening and scaling his own dealership. He then created the ultimate automotive trio by opening his service department and rental fleet, focusing on owning every part of his operation.

12+
Years in the car business
60+
Vehicles in rental fleet
$1M+
Generated in the last year

Come ready to hear the business from more than one direction.

January 14—16 Greenville, SC

04 / Fleet revenue simulator

Run the numbers

Before you build

See what the
fleet could produce.

Use the operating assumptions below to explore a simple rental-fleet scenario. Change the inputs to make the model your own.

Projected annual gross

$165,750

Based on your current input assumptions

Monthly gross$13,813
Monthly expenses$8,500
Monthly net$5,313
Annual net$63,750

Educational estimate only. This calculator uses 4.33 weeks per month and excludes taxes, financing structure, depreciation, claims, downtime, platform fees, and market-specific factors. Outputs are not guarantees of revenue, profit, or business results.

05 / Social Proof

Hosts + students

Social proof

Real progress.
Real momentum.

A look at vehicle wins and operating progress from the hosts and their students

Swipe or use the arrows to move through the wins.

Student-submitted progress message from the Gig Rich community Student result ↗ Student-submitted vehicle acquisition update from the Gig Rich community Vehicle acquisition ↗ Student-submitted first-day-at-the-office update from the Gig Rich community Operating progress ↗ Student-submitted vehicle purchase update from the Gig Rich community Purchase activity ↗ Student-submitted vehicle purchase update with car images Fleet expansion ↗ Auction-purchase record shared as Social Proof Auction purchase record ↗ Auction-purchase record shared as Social Proof Auction purchase record ↗ Auction-purchase record shared as Social Proof Auction purchase record ↗ Auction-purchase record shared as Social Proof Auction purchase record ↗

Progress shared by the hosts and their students is shown as proof of individual experience. It is not a promise or guarantee of future results.

06 / January 14—16

The three-day experience

Three days in Greenville

Your next level
has a schedule.

  1. Day 01Jan 14

    Network = net worth

    Meet aspiring operators, active owners, and people building different parts of the automotive business. Get clear on the lane you are in and the operation you want to build.

    The room

  2. Day 02Jan 15

    Build and scale the rental fleet

    Get grounded in economy-fleet math, vehicle acquisition, weekly pricing, utilization, and the operating decisions that keep a rental fleet moving.

    Rental fleet

  3. Day 03Jan 16

    Ownership: dealership + service department

    Focus on dealership ownership, service-department operations, fleet reliability, and the wider automotive model that helps you own more of the lane.

    Dealership + service

07 / Your access

Choose your ticket

January 14—16 · Greenville, SC

Pick your
level in the room.

Every ticket puts you inside the three-day experience. Choose the access level that matches how close you want to be to the conversation.

Entry

General
Admission

$497

Your full three-day room access.

  • Full access to all three live event days
  • Complete acquisition, operations, and scale training
Get General Ticket →

Most access

VIP

$997

A real-time look inside a seven-figure automotive operation.

  • Everything in General Admission
  • Exclusive VIP workshops
  • Visit Mr. BeatPoverty’s seven-figure operation in real time
  • Look inside the dealership and service department
  • Live action with Mr. BeatPoverty’s head mechanic
Get VIP Ticket →

Only 2 tickets

Platinum

$1,497

The closest look at the full operation.

  • Everything in VIP Admission
  • Accompany Mr. PurposefulWealth and Mr.BeatPoverty to the car auction during mastermind weekend
  • 1:1 call with both Mr. PurposefulWealth and Mr. BeatPoverty
Get Platinum Ticket →

Meet us in Greenville

Bring your
next move south.

New Year New Levels takes place in Greenville, South Carolina, January 14—16, 2027. Make the trip with your questions, your operating goals, and a clear picture of the lane you want to own.

CityGreenville, SC
DatesJanuary 14—16, 2027
Travel noteVenue and travel details will be shared with registered attendees.

08 / Before you join

Frequently asked questions

Need to know

Bring your
questions.

Start here. More event and registration details will be announced as the mastermind approaches.

Do I need automotive-business experience to attend?

No. The room is designed for people brand new to the business as well as seasoned owners ready to expand their operation.

Is this a live, in-person event?

Yes. New Year New Levels is a live, in-person mastermind in Greenville, South Carolina, January 14—16, 2027.

Will the event only cover rental cars?

No. The mastermind brings together the rental fleet, dealership, and service-department sides of the automotive business.

What is the difference between General, VIP, and Platinum?

General includes all three live event days. VIP adds exclusive workshops. Platinum includes VIP access plus the opportunity to accompany Tarad and Davonta to the car auction during mastermind weekend; only two Platinum tickets are available.

Do I need to own a vehicle before I attend?

No. You can come ready to learn whether you are considering your first vehicle or already managing an existing operation.

When will venue and registration details be released?

Venue and travel details will be announced here as the event approaches. Review the ticket levels to decide which access level fits you.

January 14—16, 2027 · Greenville, SC

New year.
New levels.

Decide how you want to show up. General, VIP, and Platinum access details are ready for you to review.

Review ticket options →

Choose a ticket above to continue to checkout.